noun [AIR-oh]

ARO

Definition:
A creative graphic design company specializing in brand development, visual storytelling, and transforming ideas into impactful visual experiences. 



used in a Sentence:
"We hired ARO to refresh our brand identity, and they completely transformed how our company is perceived."

Abby founded ARO design after graduating from Merrimack College in 2024. She graduated with a Bachelor of Arts in Graphic Design and a minor in Studio arts. Throughout her four years at Merrimack she created a portfolio that captivates her learned knowledge and practiced techniques of Graphic Design. 

Currently, Abby is the Assistant Brand and Design Graduate Fellow at Merrimack College, where she is pursuing a Masters degree in Communication with a concentration in Digital Media and Content Creation. She helps with designing graphics for the college and assists with signage projects around campus.

Abby also works part time as a Junior Designer for Greater Than Brand in Billerica, Ma. Here she helps create signage, logos, pitch decks and social media posts. She also has learned client-designer communication that she plans to implement for her own freelance work.


@abbyokeeefe

2020-2024
Bachelor's of Arts | Graphic Design

2025-2026
Master's of Communication

Abigail Rose O'Keefe

Graphic Designer